Job Search Challenges: Assessments and Company-Specific Projects During the Hiring Process1/21/2025 By Brenda L. Peterson, The Layoff Lady Demonstrating Your SkillsEmployers are trying to find someone to solve the unique problems their business has. Recruiters and hiring managers will want to make sure that candidates have the skills and competencies included on their resume. Let's look at a few ways employers might verify candidate abilities during the hiring process. About Assessments & Work SamplesDepending on the company, the newness of the position, and the level of the role, there may be more to the interview process than talking with all the stakeholders. Potential employers may want additional assurances that you are able to complete the key functions included in the job posting. Many employers will verify the information included in your job applicaiton to ensure it is accurate. It is common for a company to confirm your previous employment, certifications, education, and references. It is also common to ask to see previous work samples, often in the form of an online portfolio, for them to get examples of your previous work. For some roles, the organization, or a hiring manager, may ask you to do even more to ensure that you are the best candidate. These additional steps often include two key components: pre-employment assessments or role-specific projects. My Experience With AssessmentsAs a part of a few hiring processes, I’ve been asked to take various tests to assess my tendencies, abilities, and aptitudes. Key focus areas often include problem-solving, strengths, work style, spatial ability, logical thinking, and temperament. For one role after layoff #7, the first two “interviews” with one organization were online assessments that compared my test results to a role-specific and company-specific ideal profile. For that job opening, I had 2 “interviews” like this and received a rejection email without interacting with actual people. For another hiring process, I took online exams on logical reasoning, general intelligence, and basic math before I was eligible for a phone screen. Possible Issues With AssessmentsAs a hiring manager, your goal is to find a candidate who is a great fit for the open position. Assessments can be useful when they are used to verify skills relevant to performing a specific position well. However, some assessments may be checking for skills not required for a given role. In addition, some assessments are not intended to be used during the hiring process and may introduce irrelevant or biased information into the hiring decision. In addition, while using assessments can help an organization to find better candidates, they may also cause some potential candidates to opt out of the process. My Experiences: Work Samples & Small AssignmentsAs someone who works in the field of learning and development, I expect a potential employer to ask to see my portfolio. During the application process, they often ask for a link to an online collection of work samples. Sometimes, during an interview, an employer will ask me to "talk them through" my portfolio and highlight examples of a specific skill that they find particularly relevent. Alternatively, the hiring manager may commit to looking at my work samples later and ask which ones they should focus on to get the best sense of my skills. Since I often work in roles where I present in front of groups, I am always ready to make a 10 minute presentation to the hiring team. While most interviewers let me know a presentation is expected, I have also had people ask me during the interview if I could "teach them something" right then. For higher level roles, I've often been asked to create a "back of the napkin" plan for how I would onboard myself to the new organization. For example, for a Learning & Development Manager role where I would create the learnign function from the ground up, I was asked to create a 30-60-90 day plan outlining what I would do to get to know the organization and prioritize projects. My Experiences: Interview-Specific ProjectsFor some roles, the projects have become much more time intensive and elaborate. In my experience, companies may ask for custom work samples based on the role being new, the role being pivotal to future success, the company having a history of them not finding the "right" person for a similar role. Here are a few examples of the more involved projects and work sampels I've been asked to create as a part of the hiring process:
Issues With Interview-Specific ProjectsIn the abstract, I’ve seen many people bluster on social media about what they absolutely will never do as part of a job interview process. I also know that the decision feels much different when you're in career transition than when you are gainfully employed. It's a lot harder to hold firm to your boundaries when you are just certain that going the extra mile now will give you and edge and help you land that job. It's hard enough when you feel like you had a good phone screen and don't get invited back the next round. It's a whole new level of job search agony when you jump through hoop after hoop and learn that you were not selected. In fact, in all of these cases, I did not get the job. In one case, I got an offer that was later rescinded (because start-ups). In the final example listed--which also included 10 interviews, me reading the book written by the company's founder, and the aforementioned half day of work from me--the organization opted not to fill the position at all. My Insights On Company-Specific ProjectsI also have a few additional insights from all of these company-specific I have completed for this laundry list of jobs I did not get.
My Lessons Learned and Future Strategies
What Do You Think?What are your personal guidelines for how much time you will spend creating custom work samples during the interview process for a given job? Share your thoughts in the comments. Learn More
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by Brenda L. Peterson, The Layoff Lady Welcome To The SuckWhether you are in career transition and looking for a new job, or employed and looking for something new, job searching is always challenging--partly due to all of the uncertainty you'll face as you "wait for your life to start again" as you search for the next right role fro you. Suffice it to say that job searching can be full of obstacles that make the process hard to manage. Knowing the possible issues is the first step towards figuring out how to mitigate each challenge and move forward. Here are five unfortunate reasons I have discovered while working through job transitions and a few coping strategies for dealing with each. Reason 1: You Won't Always Interview For "The Perfect Job."Congratulations! You just found THE PERFECT JOB! You have all of the required and preferred qualifications! It's at the right level with your dream company, and you even know someone who works there who will say great things about you! Surely your days of job searching are coming to a close because you are the purple squirrel for THE PERFECT JOB! Enter reality. I'm sorry to say that you may not even manage to get so much as an initial phone screen for this position. Even when you feel like the job was tailor-made for you, it may not work out the way you want. Why might that happen? For one, the position may not actually be available. Some organizations post job openings to gauge interest in the position even though they have no solid plans to hire anytime soon. Conversely, the role may have been open for a while, and the selection process may be well underway. There could also be an internal person who will take the job without additional people being considered. In some cases, companies may have a policy that they need to post positions externally for a given length of time, even though they already have a candidate in mind. Still other organizations may decide part way through the hiring process to leave a position unfilled but not remove it from their posted jobs right away. Assuming the job is really, and for true accepting applicants, there may still be issues. For one, key organizational stakeholders may lack common agreement on what a job role will do and what constitutes being a well-qualified candidate. Decision makers may also each have their own non-negotiable requirements for the qualifications for the potential hire--which may or may not relate to the person's ability to do the job. Remember that no matter what the issue is, it seldom has anything to do with you personally. It's just the life of recruiting for and trying to fill positions with the best candidates they can find--sometimes with people who are (unfortunately) not you. Coping Strategies
Reason 2: People Who Aren't Great At Their Jobs Will Make It Hard.Remember a time at your last job when you had to deal with someone who was not great at what they did for a living? Like the rude salesperson who didn't do their paperwork correctly and caused you to lose out on a great deal? Or the manager who approved your time off request months ago, then decided to "unapprove" it a week before your vacation? During your job search, you'll realize those people exist in other organizations, too, and they sometimes stand between you and the job you want. It could come in the form of an administrative assistant who is supposed to coordinate your travel for an in-person interview--who didn't make reservations and then went on vacation, leaving you scrambling to find someone else to help. It might be the person conducting initial phone interviews who didn't realize that learning experience design and instructional design were the same thing and screened you out. It may even be an insecure possible future coworker who wants to avoid hiring someone who might outshine them. Like the rest of life, things are not always "fair." You may not get the job, even if you are a strong candidate. And so it goes. Coping Strategies
Reason 3: Along The Way, Someone Will Dislike You.I don't know about you, but I am friggin' delightful. I'm also able to connect and get along well with most people. However, during the interview process, no matter who I am or am not, it will not match what someone else thinks the candidate for the position should be. Whether they thought I should have smiled more, made a different outfit choice, or given more detailed examples, someone's negative reaction to who I am may take me out of the running for a job. People often have their own pet theories about what they'd like in a coworker, manager, or direct report. They may be convinced that having the title "account manager" is pivotal for success, that all candidates must have a master's degree, or that people who ride horses are pretentious. You might also have the misfortune of reminding them of the mean girl in high school and BOOM--instant dislike. Again, life isn't necessarily "fair." Coping Strategies
Reason 4. The Process May Be All Over The Place.The job interview process can be anything from one interview to many, many, many interviews, depending on the organization and the role. Typically, I expect to have a phone screen with an entry-level HR person to confirm that I can speak in sentences, an in-person interview with the manager and potential coworkers, and a final interview to demonstrate skills and/or meet with a company VP. In addition, a given employer may want you to do more to show that you have the skills necessary to do the job. For example, you might be asked to pass written assessments, submit work samples, present to a group or complete a project. They may even have you come into the office for the day and "work" as if you are already in the position you are applying for. Interviews could take place over the phone, via web conference, through email, in person, or (more likely) a combination of all of the above. Some companies will have a pre-defined, structured process for the pacing and format of interviews. Other organizations will appear to be making it up as they go along. You may also inadvertently skip steps and realize near the end of the process that you should have talked about a basic topic like salary range or work location. Sometimes, it may seem that the interview process is never-ending because you have yet to talk with every single person in the organization. Coping Strategies
Reason 5: Their "Fast" And Yours May Be Different.I remember being a child and how LONG the year seemed. It always took forever to get from my birthday at the end of August to Christmas. Enter adulthood. I find myself consistently marveling that it's already whatever day/month/season it is because it seems it was just that other day/month/season. In this scenario, your employer is the adult, and you are the child. Some companies will be motivated to fill positions and move quickly. In contrast, others might have days, weeks, or even months between your contact with them--all because something that wasn't filling that position became a priority. What about that two days the employer estimated it would take them to contact you? It may turn into a week or two. Since they're busy addressing customer issues, traveling to client sites, and doing their expense reports, they didn't even realize it took that long. Or, as any job seeker doesn't want to hear, you may not be getting the job. Responding to a candidate quickly usually shows that the potential employer is interested. In many cases, taking longer to respond may indicate lagging interest. Such is how the whole process works. Coping Strategies
Learn Moreby Brenda L. Peterson, The Layoff Lady Adding Value Through CommunicationIt’s amazing how much of the job search process involves waiting to hear back and trying to communicate with the hiring team in a way that adds value. One easy way to strengthen your relationship with the hiring team is by sending a thank you note. While you could send a paper thank you note, I usually opt for a thank you email message given the prevalence of virtual interactions. But Why?During the interview process, your main goal is to position yourself as someone who would be an excellent direct report to the hiring manager and an awesome team member for your future coworkers. One easy way to be more likable is to be grateful and appreciative of people and their time. Sending a thank you email is a great way to do just that. Thank You Message BasicsSending a thank you message is another chance for your interviewers to see your name and have a positive experience with you. Who doesn’t like to be thanked for doing a thing? Here are key details to include in your post-interview thank you message:
Here’s the core content to include in a thank you message: Hi, Peter. Thanks so much for meeting with me earlier this week to discuss the Super Cool Support Manager position with Best Company Ever. It was great getting a chance to talk with you, Paul, and Mary about the support team and this opportunity. I am definitely interested in learning even more about the role. If you have additional questions, feel free to contact me via email at [email protected] or via text/phone at 555-555-5555. Thanks again! --Brenda Next Level Thank You Message MagicIn addition to the basic message, without writing a full-on manifesto, take the time to add a little more relevant information. This is an excellent opportunity to add more details and value to the interaction. This will also help make you more memorable. Here are a few suggested points to cover:
Here's what the message to the hiring manager might look like: Hi, Peter. Thanks so much for meeting with me earlier this week to discuss the Super Cool Support Manager position with Best Company Ever. It was great talking with you, Paul, and Mary about the support team and this opportunity. Learning about your new knowledge base and help desk ticket prioritization model was great. I’m excited to join an organization committed to documentation and continuous process improvement. As we discussed, here are a few relevant skills I bring to the table:
In addition, here is the link to the article I mentioned entitled “18 Knowledge Base Examples That Get It Right." Chapter 9 in this article covers some of the metrics we were discussing: https://www.helpscout.com/helpu/knowledge-base-examples/ If you have additional questions, please feel free to contact me via email at [email protected] or by text/phone at 555-555-5555. It was great getting a chance to talk with you—and I hope you have a great time on your fly-fishing trip this weekend! --Brenda Here's what a message to one of your future coworkers, Mary, might look like: Hi, Mary. It was great meeting you earlier this week to discuss the Super Cool Support Manager position with Best Company Ever. I enjoyed talking with you, Paul, and Peter about the support team and this opportunity. My experience working at Not Quite As Cool Company will help me add value to the team. I also hope you have fun on your upcoming trip to Minneapolis. As a fellow coffee lover, I suggest you stop at Dogwood Coffee Company. It’s honestly the best cup of coffee I’ve ever had and well worth the trip. It sounds like you’ll be staying not too far from their Northeast location. Here is the address: https://www.dogwoodcoffee.com/pages/locations If you have additional questions for me (professional or coffee related), feel free to contact me via email at [email protected] or via text/phone at 555-555-5555. Thanks again! --Brenda Thank You Note TimingI used to quickly send thank you messages right after I completed an interview. That way, the message would arrive in each person's inbox within a half hour after our conversation. Now, I wait until the next day, or even two days, to send the thank you. This puts time between our initial conversation and when they get this "remember me--I exist, and I'm awesome" message. Much like commercials, ads, or billboards remind you of the existence of a product or service you might want, I used my thank you messages as a second touchpoint with that person. Learn Moreby Brenda L. Peterson, The Layoff Lady Interviewing for a New RoleAs a many-time layoff survivor, I have done quite a few job searches and had lots of interviews. Not long ago, I read an article about a job searcher who opted out of one hiring process. He did this after making it through three rounds of interviews and having the organization ask about arranging the next six (yes, 6) rounds of interviews. I felt compelled to share my story about one seemingly never-ending interview process. Unfortunately, like with many things in life, it took a bad experience to teach me how to make better decisions. Job Interviewing Boundary Setting is HardLet me start by taking a moment to acknowledge that this is not always easy to do. It is hard to set boundaries when you’re hip-deep in a job search, especially when you’re unemployed. The longer the search goes on, the easier it is to tell yourself that you’ll summit Everest if a potential employer asks you to as part of possibly FINALLY getting a paying job. Consider this your reminder to realize that jumping through more and more hoops doesn’t necessarily mean that you’ll end up with a job at the end of the process. Do your future job-searching self a favor and think through what your boundaries are when it comes to participating in a given company's hiring process. (We'll revisit this a little later.) The Perfect Job! (or was it...)During this particular job search, I was laid off at the end of the summer. From previous job searches, I hoped to find a new position before Thanksgiving because otherwise, it might be until February or March before I secured a new role. I was very excited when I ran across THE PERFECT JOB! It was an opening for a training director position within an easy commuting distance where I even knew someone who had connections within the organization. Lesson Learned: Don’t fall in love with a job. Even if it seems like “the perfect job,” it is not yet “your job.” Apply, and hope for the best, but keep on applying. Until you have an actual accepted job offer, it is not “your job. The Inside ScoopI met with my professional connection, and they filled me in. I learned about the organization, their clientele, their mission, the key players in the hiring process, and helpful background information. My connection even put in a good word with the organization (they had left on good terms.) I also learned that the company had some turnover in this position, so they were trying to make sure they did their due diligence and hired the right person this time around. Lesson Learned: Gather and synthesize information even when you’re excited because you found THE PERFECT JOB. This company having gone through two people in the role in a relatively short time period and being concerned about making another hiring misstep is something I heard and noted. Still, I didn't really take it to heart. In this case, the company was trying (maybe a little too) hard to hire the right person for the role. It may have also indicated something about the company or the position that caused people not to stay. My future self knows to synthesize information more carefully--and not overemphasize only the good things. The Phone InterviewsI applied, and my connection put in a good word for me. The company quickly reached out to me for an initial phone screen. Then a phone interview. Then another phone interview. Then yet another phone interview. After four phone calls—each where the new interviewer seemed excited about me as a candidate and talked about who else I needed to talk to—I started to wonder what the game plan was for this whole process (aside from their overwhelming and often stated goal of not to make a hiring mistake). Lessons Learned: In the initial phone screen or the first interview, ask about the hiring process. This includes their estimate of when this process will be over (a week? a month? 6 months?) and the critical steps in the process. Decide your boundaries and be ready to decide the number of hours you are willing to dedicate to interviewing for this role. Remember, you are interviewing them, too. Make no assumptions. Don't get so excited that they keep wanting to talk with you that you keep going, not knowing how many hoops there are to jump through. The Work SamplesIn addition to talking to different interviewers on multiple occasions, the company wanted to see instructional design work samples from me. I emailed work samples and reviewed them with a subject matter expert who was well-versed in adult education and instructional design. They complimented me on the trainer guide, videos, and job aids I had created. They told me they were impressed with my work and learned from what I told them. At this point, they told me the next step was for me to meet with the company founder. Lessons Learned: Have a portfolio online that people can access, or let people know that you are happy to review work samples (and your process) with them in an in-person or Zoom meeting. I keep my work samples online with a note that these are intended to showcase my work and that they are not to be downloaded and distributed. The Zoom MeetingsI was excited to meet the company founder, who was also a published author. In preparation, I bought and read their most recent book, researched their accomplishments, read their blog articles, and reviewed their body of work. During the interview, we had a great conversation, which included a lot of “when we work together” and “next steps” language. This meeting was followed by multiple Zoom meetings with different stakeholders (again, one at a time) explaining the next steps in this process—which they called an “in-box experience.” During this phase, I would come into their office and work for a half day. I would have a chance to interact with multiple people I would work with, including consultants and a client. This would require me to sign a non-disclosure agreement, work on a project for an actual client, and present information to a client. Lessons Learned: No matter how many interviews you have, or how much they seem to like you, remember you do not have the job until they have made you an offer and you have come to an agreement about your compensation. Remember that the goal of this process is that the employer decides if they want to work with you, and you decide if you want to work with them. Looking back, I'm frustrated with myself that I invested SO MUCH TIME with this potential employer without talking about salary expectations. The In-Box ExperienceThe Wednesday before Thanksgiving, at 8:00 am, I arrived at the company's downtown office location for my in-box experience. I brought my computer and the work I had done so far. (BTW--there was a project and pre-work that I did, which took way too long. Holy time suck.) I was told that I needed to use their computer for my work that day. During the four hours that I was there working (for free) for them, I had an in-person panel interview with people I had talked with via phone, interviewed via Zoom with a consultant, ran a project meeting, completed work on instructional materials for a client, and got feedback on my performance along the way. I had a final conversation with one of the decision-makers before ending my day. I was told I'd hear back early the following week. Lessons Learned: Determine ahead of time how much you are willing to do for a role, and when to call it. Remember, you're interviewing them, too. And, for the love of God, don't do a ton of unpaid labor for a business that is not paying you for your work product. Thanks, But NoIn the middle of the following week, I got a call. It was very brief. Thanks for my time, but they had decided not to proceed with me as a candidate. If I like, though, they would be willing to add me to their possible consultant database for future contract work. Lesson Learned: Never again. In short, I spent about 45 hours total, including about 15 hours of unpaid work that I did for the company, to end up with no job offer. Time to transition all of these lessons learned into new personal guidelines. My Fancy New Job Search BoundariesRemember the boundary setting I mentioned before? Here's where we revisit it. After going through this process (and getting mad all over again while writing this article), I am reminded of the outcome of those lessons learned for me.
Learn MoreBy Brenda L. Peterson, The Layoff Lady About The Seven Layoff LessonsThrough my seven layoffs and many conversations with others in post-layoff career transition, I have learned seven core lessons:
About Layoff Lesson Four: Shape and Share Your StoryNow that you’ve determined what you want in your next role, your new challenge is learning to tell your story. This includes telling the overall story of who you are professionally and the value you bring. To this end, you'll use a few key documents to summarize what you do, highlight your core accomplishments, and persuade that employer that they should spend more time learning about you. Your Job Search ToolkitYour job search toolkit is the collection of information you need to showcase your value to a potential employer. Each item in this list helps you share a part of your story during the hiring process.
Your What I Want StatementBased on what you learned during your Structured Soul Searching, the next step is writing a clear and concise “What I Want Statement." This statement can help you as you review job openings and prioritize your applications to those that most closely align with your goals. This statement can also be repurposed when letting other people know what jobs interest you the most. Your Professional SummaryIn addition to your “What I Want” statement, you also need to be able to tell your career story. Your professional summary is that paragraph of quick-hit information that starts to outline who you are, your qualifications, and what you bring to the table as a candidate. This statement can also be repurposed when letting other people know what jobs interest you the most. Your Interview AnswersThe same stories you use in your resume to showcase your skills and the results they generate can also become the answer to commonly asked interview questions. Instead of answering with no plan and hoping for the best, you can use a model, like CARL or STAR, to structure your answers and get to your point more quickly. For The Whole StoryFor all the information on each of the seven lessons pick up a copy of my book Seven Lessons From Seven Layoffs: A Guide.  Learn MoreBy Brenda L. Peterson, The Layoff Lady Learning About YourselfWhen thinking about the life you want to live, it's essential to start with what is truly important to you. Identifying those guiding principles will help you make decisions about how you budget your money, which people you will surround yourself with, and what type of work is right for you. Finding the words to express your values can help you live in alignment and increase your overall wellbeing. Let's look at where you can start. The Question: What is Important to Me?In the abstract, it can be hard to figure out what really matters to you. It's even harder trying to convert your thoughts and feelings into words that can help you express what is meaningful to you. Fortunately, there is a tool you can use as a starting point to help you find the right words. Part of the Answer: think2perform Values ExerciseAt a previous job, when designing a retirement planning seminar, I discovered the think2perform Online Values Exercise. I take this assessment on at least an annual basis. Even though the words that resonate with me stay very similar over time, the process helps me revisit what matters to me most at that point in time. The assessment includes 51 value cards and four rounds of reviewing the cards. The total time to complete this activity is about 15 minutes or more, depending on how much contemplation you do. In the end, you'll have five value cards remaining with descriptions that name and describe key areas that matter to you. The Words You Choose May Change Over TimeI have completed this values exercise multiple times. My results vary depending on what is happening in the rest of my life right then. The words that have remained in my top five consistently over time are autonomy, relationships, and health. When lilfe has felt unpredictable, words like stability, security, and safety have moved up. Similarly, since work is such an important part of my life, there is always a word directly related to what I do for a living. In the past, terms like work, education, or helping others indicated what work meant to me at that time. Applying Your Values To Your LifeIn the final phase of the values activity, I thought very hard about which words were the best guiding principles for me. Here are the values that resonated with me this time around.
Applying Your Values To Your WorkBe sure to use your values as you consider the type of work you want to do and the workplace environment that will help you succeed.
What Do You Think?How do your values influence your career decisions? Share your thoughts in the comments. Learn More |
Author7-time layoff survivor Brenda L. Peterson, The Layoff Lady, waxes poetic on layoffs, job transitions, & career resilience. Buy The Book!
Were you recently laid off? Need a roadmap for what's next? Or planning just in case? Check out my book, Seven Lessons From Seven Layoffs: A Guide!
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